It was the biggest block party I ever attended. It may even have been the biggest block party ever! With Rachael Ray, live and in-person, stirring up excitement, the energy level at The Good Egg Project launch was absolutely palpable. The event was held around Wrigley Field in Chicago and was attended by over a thousand Chicagoans. The event was filmed as the first episode of the “Rachael Ray Show” this season. As part of the show, Rachael announced The Good Egg Project launch in an interview with Jacques Klempf, the Chairman of the American Egg Board and Cookie Monster!

What’s The Good Egg Project? It’s an effort by America’s egg farmers to get people to pledge to “EAT GOOD AND DO GOOD EVERYDAY,” a philosophy always promoted by Rachael and now publicly embraced by all of America’s egg farmers. At the same time, the Good Egg Project will educate people about where their eggs come from. Read on to learn how you can be involved.

Many activities kept the party-goers busy. There were games, amusement park rides, clowns, jugglers, mimes and all sorts of attractions and giveaways to keep the festivities going. Sesame Street’s Cookie Monster was there with us (America’s Egg Farmers are sponsors of Sesame Street’s 40th season). There were cooking demonstrations by celebrity chefs Rick Bayless and Art Smith whom I had just worked with at the White House Easter Egg event. And then there was my Kids Only cooking demonstration.

I was situated behind a fry pan surrounded by eggs, cheese, peppers and bacon, encouraging all of the many youngsters who passed by to help me make cheesy eggs and eggs-in-the-hole. And they did! The kids put butter in my pan, then a ladleful of beaten eggs. While I stirred the eggs they added whatever they wanted…always lots of cheese, and plenty of bacon, too. All the while I encouraged the kids to be sure to eat eggs for the energy their minds and bodies needed.

And then, ta-da! I flipped their creations into the air as high as I could make them go. They did an airborne turn and landed – plop – upside down back in the pan to the sheer delight of the kids, and adults, too. I am, after all, the “Guinness Book World’s Fastest Omelet Flipper.” Really! Although I didn’t keep track of the number of kids involved, there were plenty enough to totally wear me out when the festivities ended. I loved it! The kids loved it and their parents loved it too!

While I was busy with the kids, crowds lined up behind me to sign The Good Egg Project Pledge. Literally! More than 760 of them added their signatures to a huge egg illustration that committed them to “Eating Good and Doing Good Everyday.”

PLEEZE get involved in The Good Egg Pledge, too. For each pledge made on WWW.GOODEGGPROJECT.ORG, America’s egg farmers will donate one egg to Feeding America, the nation’s largest hunger relief charity, up to one million eggs!
On the site, you can also learn more about modern egg farming and how to give back to the community and live more healthfully. You’ll feel good about it. I promise!